ColorCase Opens Flagship Store in Town Square Las Vegas

Leveraging a Strong and Long-time Partnership with Pelican, The Company Breaks New Ground as the First Personalized In-Person Retail Experience for Pelican Products

Published April 14, 2023

color case store

Torrance, CA -

ColorCase™, an authorized Pelican™ distributor with one of the largest inventories of cases and accessories nationwide, today announced the grand opening of its flagship brick-and-mortar store in Las Vegas, Nevada. The company will officially open its doors tomorrow, April 15th at 11 a.m. in Town Square, a coveted open-air shopping, dining, office, and entertainment center in Enterprise, Nevada. The store is located at 6677 S Las Vegas Blvd. A-113 Las Vegas, Nevada 89119 and will be open from Monday-Sunday 11 a.m. - 7 p.m. Beginning tomorrow, customers will have the ability to test, design, and purchase cases that fit their personal styles and needs, with a focus on providing customized color configurations.

“Our Town Square location is a game changer, as this will make customizing a Pelican case more accessible and fun for customers,” said Adam Gerard, Vice President and co-founder of ColorCase. “Las Vegas is a great city and a hub for industry trade shows such as the National Association of Broadcasters (NAB), which is happening this week. We're looking forward to being a destination for those visiting Las Vegas and for locals who want to personally experience the customization process. We're offering something that no other retailer does— the ability for people to personalize their protective cases with color combinations not found elsewhere. Truly allowing them to make their case uniquely their own. Those already familiar with Pelican’s products will be in excited to see the company's impressive line displayed in our store and we couldn't be more thrilled for them to experience the ColorCase store."

Founded in 2011 as an online retailer, ColorCase has expanded and grown rapidly over the past decade. The new storefront makes ColorCase the first company to showcase Pelican’s diverse and unique product line (Air cases, TrekPak kits, accessories and replacement parts, coolers, tumblers etc.) in a retail environment. The flagship store will offer customers the opportunity to see ColorCase's products in person, as well as explore a range of custom solutions and design options. The store will also be a place for customers to quickly grab replacement parts such as new wheels, foam inserts, latches, TSA locking latches, handles and other elements, without having to wait for online orders.

ColorCase and Pelican products have long been used by customers in various industries including outdoor enthusiasts, photographers/videographers, medical and military professionals and more. The company's custom solutions are designed to provide enhanced protection and functionality for Pelican cases, and are made from high-quality materials that are built to last.

“We’re excited about the opening of ColorCase’s flagship store," said Stephan Corti, Chief Commercial Officer and President of the Americas Division at Pelican Products. "We know how important customization has become for people, and many still desire a high-quality in-person experience over online-only option. Pelican is the brand standard when it comes to protecting valuable equipment, and we value strong relationships with innovative partners like ColorCase who take great pride in helping Pelican customers with their case configuration and customization."

About ColorCase
ColorCase™ is a trusted source for authentic Pelican™ cases with over twelve years of experience in the protective case and packaging industry. We are an authorized Pelican™ distributor with one of the largest inventories of cases and accessories nationwide. Every case we sell comes with the Pelican™ Lifetime Guarantee and ships for free within the contiguous USA (Lower 48). The company's unique offering allows individuals to design cases that are unique to them and reflective of their personal brand, preferences and equipment requirements. With a focus on producing the finest, most stylish cases on the market, ColorCase™ serves a wide range of industries from entertainment, military, medical professionals, and more with protective hard case customization and exclusive colors. ColorCase™ prides itself on striking the perfect balance between functionality and style, with customization options that allow end-users to create a case to represent their brand image to the fullest while protecting their invaluable gear from damage. From customized colors, foam inserts, latches, and handles, as well as replacement parts and high-end additions, ColorCase™ provides a unique case tailoring experience with functional use that can't be found anywhere else on the market. Learn more here:

Nicole Rodrigues
NRPR Group for SmartDreams

About Pelican Products

Pelican Products, Inc. is the global leader in the design and manufacture of high-performance protective cases, temperature-controlled packaging solutions, advanced portable lighting systems and rugged gear for professionals and outdoor enthusiasts. Their products are used by professionals in the most demanding markets including fire safety, law enforcement, defense / military, aerospace, life sciences, industrial, entertainment, and in numerous outdoor markets. Pelican™ products are designed and built to last a lifetime. The company operates in 27 countries, with 23 international sales offices and eleven manufacturing facilities around the globe. In Europe, the company does business under the name Peli Products, S.LU. and the division which manufactures temperature-controlled packaging for the healthcare industry, does business worldwide under the brand Peli BioThermal. For more information, visit