Torrance, CA - October 02, 2012
Pelican Products, Inc., the global leader in the design and manufacture of advanced lighting systems and high-performance protective case solutions, today announced the introduction of Pelican Sport Backpacks as the newest additions to its newly-established consumer products line, Pelican (www.Pelican.com).
“All Pelican products are built especially for the digital protection and extreme performance needs of everyone from the average consumer to the adventure-seekers, and the new Sport Backpacks are no exception,” said Lyndon Faulkner, President and CEO of Pelican Products, Inc. “Each bag is created with the same Pelican-tough DNA as found in our products used by the military. We are incorporating this professional protection into our consumer goods.”
Following the success of its initial backpack line – the Pelican Urban Backpacks – under the new consumer brand, the new Pelican Sport Backpacks also encompass either a Pelican hard case or rigid compartment to fit and protect personal electronics and belongings.
The integrated crushproof Pelican case in the Elite models features the same military-grade attributes as Pelican’s classic case products (including a watertight o-ring seal with automatic pressure equalization valve), and is designed to safeguard laptops, MacBook® computers, netbooks, e-readers, tablets, keyboards and other accessories. Also included with Elite models is a set of four adhesive, memory foam buffers which secure the laptop or tablet for safe travel.
The new Pelican Sport Backpacks are offered to consumers in a range of colors (black, orange and green) and light weight styles. The collection appeals to an active demographic with light rip-stop nylon and a slimmer case design that favors Ultrabooks. Pelican Sport Backpack models include:
The Pelican brand includes new, rugged, protective consumer products designed to allow users to transport and protect all that they value, regardless of environmental conditions. Learn more at www.Pelican.com.
Pelican Products, Inc. is a portfolio company of Behrman Capital, a private equity investment firm based in New York and San Francisco.
Pelican Products, Inc. is the global leader in the design and manufacture of high performance protective cases, temperature controlled packaging solutions, advanced portable lighting systems and rugged gear for professionals and outdoor enthusiasts. Their products are used by professionals in the most demanding markets including fire safety, law enforcement, defense / military, aerospace, entertainment, industrial and consumer. Pelican™ products are designed and built to last a lifetime. The company operates in 21 countries, with 22 international sales offices and six manufacturing facilities around the globe. In Europe, the company does business under the name Peli Products, S.L.U. For more information, visit www.pelican.com or www.behrmancap.com.
All trademarks and logos displayed herein are registered and unregistered trademarks of Pelican Products, Inc.
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