PRESS RELEASES

Pelican Products, Inc. Announces Pelican Urban Backpack Line

TORRANCE, CA - Jul 02, 2012

Pelican Products, Inc., the global leader in the design and manufacture of advanced lighting systems and high-performance protective case solutions, today announced the introduction of Pelican Urban Backpacks as the first products available in its newly-established consumer products line, Pelican .

“To my knowledge, we are the only company to integrate the incredible protection of a crush/dust-proof case into a soft bag that will stand up to the harshest conditions known to man,” said Lyndon Faulkner, President and CEO of Pelican Products, Inc. “Professionals have relied upon our cases and lighting for more than 30 years and we look forward to providing consumers with that same quality and performance.”

Each Urban Backpack incorporates either a Pelican™ hard case or rigid compartment to fit and protect personal electronics and belongings. The integrated crushproof Pelican case – designed to safeguard laptops, MacBook® computers, netbooks, e-readers, tablets, keyboard and other accessories – features the same military-grade durability as Pelican’s classic case products. Each Urban Backpack is designed to be comfortably lightweight with a ballistic nylon construction for long-lasting durability. Pelican Urban Backpack models include:

  • U100 Elite Laptop Backpack – Protects all 15.6-inch laptops and 17-inch Apple® products with the incorporated crushproof Pelican case. The U100 Elite Laptop Backpack also features a rubber over-molded handle at an MSRP of $299.95
  • U140 Elite Tablet Backpack – Safeguards tablets, notebooks and small netbooks, while also fitting most tablet keyboards inside an integrated Pelican case. It also features a rubber over-molded handle, padded lumbar storage area at an MSRP of $259.95
  • U105 Laptop Backpack – Giving users fast access to their belongings, this tough yet lightweight backpack includes a rigid Polyethylene compartment to fit all laptops up to 15.6 inches. It also features a ventilated back panel at an MSRP of $139.95
  • U145 Tablet Backpack – Includes a padded tablet storage sleeve behind the front plate to provide lightweight, yet sturdy, tablet protection, a ventilated back panel at an MSRP of $109.95 The U100 Elite Laptop Backpack, U140 Elite Tablet Backpack, U105 Laptop Backpack and U145 Tablet Backpack are available at www.Pelican.com.

The Pelican brand includes new, rugged, protective consumer products designed to allow users to transport and protect all that they value, regardless of environmental conditions. Pelican is presented to consumers via a new website, www.Pelican.com.

Pelican Products, Inc. is a portfolio company of Behrman Capital, a private equity investment firm based in New York and San Francisco.

Pelican Products, Inc. is the global leader in the design and manufacture of high performance protective cases, temperature controlled packaging solutions, advanced portable lighting systems and rugged gear for professionals and outdoor enthusiasts. Their products are used by professionals in the most demanding markets including fire safety, law enforcement, defense / military, aerospace, entertainment, industrial and consumer. Pelican™ products are designed and built to last a lifetime. The company operates in 21 countries, with 22 international sales offices and six manufacturing facilities around the globe. In Europe, the company does business under the name Peli Products, S.L.U. For more information, visit www.pelican.com or www.behrmancap.com.

All trademarks and logos displayed herein are registered and unregistered trademarks of Pelican Products, Inc.